
Swiss watch brand Mido announced on April 1st that it had selected Kim Soohyun as its new brand model.


The pictorial was shot with major fashion magazine Elle wearing Mido’s new collection. Kim Soohyun had a soft smile and the bright colors and light material gave a comfortable atmosphere to the pictorial.
“Despite the filming taking place over the weekend, actor Kim Soohyun led the photoshoot smoothly and his facial expressions and poses impressed the staff. His cool and unique personality shined throughout the filming” said an official from Mido.
Original post: Nate
[+269,-15]F***ing handsome!
[+244,-8]I can’t see the watchㅋㅋ
[+190,-10]Everything about him is attractive
The way he looks, his voice and acting too.
[+16,-1]It’s a photo shoot for a watch brand but all I can see is his face. He’s so handsomeㅋㅋ
[+14,-1]I need to take a look at the watch but his face is grabbing my attention. I think it was wrong to select him as modelㅋㅋ
[+13,-0]Well… I think the company has made a mistake, the looks in Soohyun’s eyes is deadly that I can’t pay attention to the watch.I think that they should’ve made him smile..
[+13,-0]ㄷㄷㄷThat watch looks really big because of his small faceㄷㄷㄷ
[+13,-1]I think , right now, he’s the Top among actors of his age